News
The Future of Marketing: Why Media Mix Modelling is the Key to Success in 2024
Dan Pillay 10 January, 2024
Revolutionizing Brand Measurement: InstantInsight Unveiled
Dan Pillay 5 December, 2023
How a single dashboard transforms data management
Dan Pillay 29 November, 2023
Understanding the importance of clean data
Dan Pillay 22 November, 2023
Differences between B2B & B2C marketing
Dan Pillay 15 November, 2023
What separates search engine marketing from search engine optimisation
Dan Pillay 8 November, 2023
How Full-Funnel Tracking in BoldLens Means Comms Professionals Can Finally Prove Their Worth
Nick Ford-Young 26 October, 2023
PR: How to measure ROI and separate vanity from value
Mike Robb 18 October, 2023
How to measure decision engagement on social media
Dan Pillay 18 October, 2023
How to measure consideration engagement on social media
Dan Pillay 16 October, 2023
How segmenting in BoldLens by region, location and sub-brand leaves your agencies with nowhere to hide in 2024.
Dan Pillay 11 October, 2023